Amsterdam.

Polargate in Amsterdam

Polargate works from Amsterdam and Madrid with companies in the Netherlands and the rest of the Benelux. Delivery is senior-led: the person who scopes your project is the person who writes the code and answers your ticket a year later. Three lines run from here: BUILD (websites, customer products, internal portals, iOS and Android apps, AI features, integrations), GROW (technical SEO, AI-search visibility, content, paid media, analytics) and CARE, a monthly retainer for software that is already live.

What a Dutch mid-market company gets

The companies that fit are roughly 50 to 500 people: manufacturers, hospitality groups, professional services, family-owned firms selling across borders. The starting points usually sound like this.

• A corporate site nobody dares to edit, built by an agency that stopped answering.
• A site in Dutch, English and German where hreflang, slugs and the language switch quietly break.
• A process running on spreadsheets and a shared inbox that should be a portal.
• A guest or customer app, or an AI assistant that answers from your own data instead of guessing.

Whatever gets built ends up in accounts your company owns: your Supabase project, your Vercel account, your GitHub repository, your own developer accounts in the App Store and Google Play. Row level security on every table, and a handover pack with environment variables, admin accounts and the audit report. If you continue with another team, nothing has to be rebuilt.

Dutch is a working language

Dutch copy is written in Dutch, in the je form, not run through a translator once the English is signed off. The engineering matches: a separate prerendered route per language, Dutch slugs, self-referencing hreflang with an x-default, and no geo-IP redirect that shows crawlers a single version of the site. Discovery documents, monthly reports and support tickets can be in Dutch. So can the meeting.

Being found in Dutch

Dutch buyers type in Dutch and now ask assistants in Dutch too. Two things usually block them: a site that serves an empty JavaScript shell, which assistants cannot read because they fetch raw HTML and do not run scripts, and language handling that leaves half the site invisible. Polargate serves real HTML on every route, allows the answer engines explicitly in robots.txt, registers the site in Bing Webmaster Tools and pings IndexNow on each deploy, because ChatGPT search leans on Bing's index. Structured data mirrors what a visitor can actually see, and sitemaps carry the date each page last changed. Each month a fixed panel of Dutch buyer prompts runs through ChatGPT, Perplexity, Google AI Mode and Claude, and the report says where you appear and next to whom. Rankings are never promised, because nobody controls them.

What the Dutch market usually offers instead

The studios in Amsterdam and Rotterdam are good, and they are specialised in a way that costs you time. Design agencies hand over screens and no engineering. Cloud and software shops build well and leave demand generation to you. Several sell to the Dutch market in English only. Polargate works in Dutch, fixes the price after discovery, and covers build, growth and care with one senior team.

Who signs the contract

The contracting party is POLARGATE, S.L., CIF B24895005, registered office Calle Electrónica 6, 28027 Madrid. There is no Dutch BV and no KvK number. In practice: you sign with a Spanish company, invoices are in euros, and for a Dutch business with a valid BTW number the service is invoiced under the EU reverse charge, which your accountant books as btw verlegd. Project data sits in EU regions of the hosting and database accounts you own.

How it is priced

The Discovery Sprint has a fixed price, and you keep everything it produces even if you stop there. The build then gets a fixed price of its own. CARE covers maintenance, GROW adds search and campaigns on top of CARE, and a standalone technical and AI-search audit has its own fixed price. Quotes are in euros, exclude VAT and reach you privately after a first call.

How to start

Fill in the brief at /start in Dutch or English and describe the problem, not the solution. The first call is free.