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Sectors · Industrial, technology and B2B

Industrial, technology and B2B. Engineers understand your product on the first read.

Polargate builds websites that explain complex products to engineers, and the internal tools behind them, for industrial and technical B2B companies.

At night in a food plant, four people in white coats and hairnets watch the line while a worker kneels at a touchscreen showing a list of rows

The problem

What we hear on the first call.

If any of these sounds familiar, that is where we start.

  1. 01

    Our site looks fine, but no engineer can find the datasheet or the standard they came for.

  2. 02

    Half the company runs on spreadsheets, and the version that matters is on somebody's laptop.

  3. 03

    Support requests land in a shared mailbox. Nobody knows who owns them or how long they have been open.

  4. 04

    We pay for an ERP and still export to Excel to get anything useful out of it.

  5. 05

    The English version of the site is two product generations behind the Spanish one.

  6. 06

    Any change to the site goes through an agency and takes two weeks.

  7. 07

    When a customer asks ChatGPT about our technology, it answers with our competitors.

For example: 100 / 100 / 100 Lighthouse mobile: accessibility, best practices, SEO. KD.tech

Projects · Industrial, technology and B2B

What we build.

Each piece connects to the systems you already use, and everything stays in accounts your company owns.

  • 01

    Technical product sites in two or three languages, with a CMS your own team runs: product families, applications, news and jobs.

  • 02

    Documentation centres: white papers, standards and user guides, with download tracking so you know what your market actually reads.

  • 03

    Customer ServiceDesk: inbound and outbound email becomes tickets, assigned automatically by region or product line, visibility limited by role, ratings and metrics.

  • 04

    Internal tools that retire spreadsheets: planning and Gantt, checklists per phase, incidents with photos, material reception, suppliers and people.

  • 05

    Integrations with what you already run: ERP and CRM (including Odoo 18 Enterprise), Microsoft Entra ID single sign-on with directory sync, transactional email on your own domain.

  • 06

    Pages machine-readable by answer engines: real HTML served to crawlers, structured data, hreflang and sitemaps with accurate dates.

  • 07

    Care: a monthly retainer with an hours envelope, run through our multi-tenant ServiceDesk, with an autonomous fix agent handling the small recurring work.

A rugged tablet on a machining shop floor: line 3 with its OEE, the work orders in progress with their parts and progress, and a spindle maintenance alert to check today.

For example: 11 modules delivered in Phase 1. Elite Smart Build

In detail · Industrial, technology and B2B

What you should know.

For example: 4 days from diagnosis to the new backend running. Concert Music Festival

What changes in this sector

Your buyer is an engineer. They arrive with a specification, not a need to be discovered, and they leave the moment the page fails to say which standard the product complies with. The sales cycle runs through distributors, OEMs and Tier 1 suppliers, so the website rarely closes the deal. It is what keeps you on the shortlist. On kd.tech, the semiconductor company we work with, 84% of visits come from a desktop and 71% from Windows. That is a design engineer at a workstation, comparing datasheets.

Two things follow. The public site has to explain complex products precisely, in at least two languages, with documentation a visitor can find and download. And the company behind it usually runs on spreadsheets and email: site reports in Excel, incidents in a WhatsApp group, support requests in a shared mailbox nobody owns. The usual patch, a WordPress site on one side and an ERP module on the other, leaves you with two systems that never speak to each other.

How it is priced

Every engagement starts with a paid two-week Discovery Sprint that ends with a closed scope and a fixed price. Internal and corporate platforms of this kind are then built at that price, and the build can be paid in monthly instalments. Afterwards, Care: senior maintenance with an hours envelope run through our ServiceDesk. We do not bill loose hours or padded estimates. Book a call and you get a private quote.

How we work

From brief to production.

Every project starts with a paid Discovery Sprint that closes scope and price, and every change goes through the same loop of building, auditing and fixing until two passes come back clean.

01The four phases

  1. 01

    Discover

    Two paid weeks that end in a closed scope, an architecture and a fixed price.

  2. 02

    Build

    Senior engineers with AI, a review on every change and a production release in weeks.

  3. 03

    Grow

    Search, AI assistants and paid media, measured from the first week.

  4. 04

    Care

    Monthly maintenance with a first answer within 48 business hours.

For example: 22 public routes prerendered as static HTML. Hotel Marien

FAQ

What people ask us.

Can you integrate with our ERP, or do we have to replace it?
We integrate. Replacing a working ERP is almost never the right call, and we say so when a client asks. Polargate runs a custom Odoo 18 Enterprise CRM in production for a US client, and connects platforms to Microsoft Entra ID with directory sync at the scale of a large corporate group. Where an API is missing or unusable, we work file based or build the endpoint. The Discovery Sprint is where we look at your systems and tell you what is realistic.
How much does an industrial B2B website or internal platform cost?
A paid two-week Discovery Sprint ends with a closed scope, an architecture and a fixed price. Corporate and internal platforms are then built at that fixed price, which can be paid in monthly instalments. Care afterwards runs as a monthly retainer. We do not bill by the hour and we do not pad estimates. Tell us what has to replace the spreadsheets and you get a private quote.
How long before we have something we can use?
About a month for a first testable version of an internal platform, which is what happened on the construction case on this page. A full first phase of eleven modules was estimated at eight effective weeks of work spread over three to five months of calendar time, because the pace depends on how fast your own people answer modelling questions. Corporate sites ship in stages, section by section, rather than in one launch.
We already have WordPress. Do we have to move off it?
Not automatically. If WordPress does the job, we harden it and keep it: in one engagement we migrated a corporate site that a customer's DNS filter was blocking to managed hosting and hardened it in four days, and we still maintain it. The security headers grade went from F to A+ on the migration host, measured before the cutover, so we do not present it as a production result. We move a company off WordPress when the site has to carry a customer portal, a ticketing desk or role based data, which is what happened at kd.tech.
Who owns the code and the data when the project ends?
You do. The stack is deliberately standard: React on the front, Postgres and Supabase behind it, hosting on Vercel, your domain, repositories and accounts that can be put in your name. Polargate has moved projects out of prototype tools onto owned infrastructure repeatedly, once verified item by item at 55 tables, 148 security policies and 371 of 371 stored files with no data lost. There is no layer you cannot walk away from.

For example: 16 indexable URLs, Spanish and English. Hotel Talavera

Get started

Tell us what you want to build.

Websites, apps, custom systems and AI for companies that need them in production in weeks. Fill in the form or book a 30 minute call: a senior engineer answers within 48 business hours with a first take on scope, timeline and price.

What do you need?
Budget
When

At least ten characters.

Answer in writing within 48 business hours. No newsletter, no automatic sequence.

Rather answer the full brief?

First step

Discovery Sprint

Two weeks to close scope, architecture and price before anything is built.

No price list. You get a private quote, in writing, after a short call.

Then, to build, always at a fixed price

Not ready yet?

AI-native digital studio for mid-market companies

POLARGATE, S.L. · CIF B24895005
Calle Electrónica 6, 28027 Madrid, Spain